H&M Women's Size Guide

Fit Summary

H&M is a Swedish mass-market fast fashion womenswear brand using EU sizing as base standard for women’s tops. Fit varies widely across collections and silhouettes: regular-fit basic tees are generally true to size; slim, cropped and body-conscious knit styles tend to run slightly small, while oversized, boxy and flowy woven blouses often carry generous room. Lightweight jersey knits have mild stretch, thin non-stretch cotton woven pieces have limited give. Fit consistency can differ across lines. Shoppers between sizes are advised to size up for slim and non-stretch woven tops. Extended plus size ranges are available.